These terms govern your engagement with Uproute AI. By contracting our services, you agree to these terms. Please read carefully before engaging.
"Uproute AI", "we", "us" refers to the marketing agency operating under the Uproute AI brand, headquartered in Bengaluru, Karnataka, India.
"Client", "you" refers to the individual, company or entity engaging Uproute AI for services.
"Services" means any marketing, strategy, development, automation or advisory services provided by Uproute AI.
"Agreement" means the service agreement, proposal or invoice accepted by both parties.
The exact scope, deliverables and timelines are defined in the individual service agreement or proposal.
Retainer billing: Monthly retainers are billed in advance on the 1st or 15th as agreed. Payment due within 5 business days of invoice.
GST: All prices are exclusive of GST. 18% GST applicable on all services. GST invoices provided for all payments.
Ad spend: Billed separately from the retainer fee. Ad spend invoices are raised from respective platforms or through Uproute AI at cost.
Late payments: Invoices unpaid after 10 business days may attract a 2% per month late fee. We reserve the right to pause active campaigns for overdue accounts.
Currency: India-based engagements billed in INR. International engagements in USD unless agreed otherwise.
Retainer engagements have no minimum lock-in period unless specified. Either party may terminate with 30 days' written notice by email.
During the notice period, all ongoing work continues. Prepaid retainer amounts for work not yet commenced will be refunded per our Refund Policy.
Uproute AI reserves the right to terminate immediately if: a client engages in fraudulent or illegal behaviour; payment remains overdue beyond 30 days; or the client provides false information materially affecting the engagement.
Client's IP: All brand assets, content and trademarks provided by the client remain the client's property.
Work product: Deliverables produced by Uproute AI become the client's property upon full payment. No IP transfer occurs before payment.
Uproute AI's tools: Proprietary frameworks, automation systems and methodologies remain Uproute AI's IP and are not transferable to the client.
Portfolio rights: We reserve the right to reference your company and describe our work in case studies unless you request otherwise in writing.
Both parties agree to maintain the confidentiality of all proprietary business information, strategies, pricing and data shared during and after the engagement. We will not disclose your confidential information without consent, except as required to deliver services or by law.
Marketing results depend on many variables including market conditions, competition, budget, and product quality. While we work with a strong track record, we cannot guarantee specific ROAS, traffic volumes, or revenue figures.
Our service guarantee (5% MoM growth target) is outlined in full on our What We Promise page. This guarantee is subject to full client cooperation and adherence to agreed scope.
Uproute AI's liability shall not exceed the total fees paid by that client in the 3 months preceding the claim. We are not liable for: loss of revenue due to platform policy changes; third-party platform outages or algorithm updates; delays caused by client failure to provide required inputs; or consequential losses not directly caused by our negligence.
These Terms are governed by the laws of India. Disputes are subject to the exclusive jurisdiction of courts in Bengaluru, Karnataka.
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